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Why Stretch Goals?
Stretch
goal
is an objective that cannot be achieved by incremental or small improvements but
require extending oneself to the limit to be actualized.
it is a challenge that is significantly beyond the organization's current
performance
level.
Stretch goals
energize
and push you to work harder at meeting more difficult targets and to achieve
more than if you had set an easier goal.
Be Different and Make a Difference!
When you set a stretch goal for yourself you know
that you may not meet it 100%, but by coming close you will likely achieve
extraordinary results.
Say, if you set the goal to "120," essentially
asking an extra 20% of yourself, and achieve "115", you have managed to
achieve 15% more than if you had set an easier goal.
The term "stretch goals" was coined by
Jack Welch,
the former legendary CEO of
GE, to denote those
objectives that are seemingly unattainable with present resources and, most
importantly, mindset. By the specifying the "attainable", people are
required to think
outside the box and be able to improve performance by magnitude they had
never thought possible.
25 Lessons from Jack Welch
Case in Point
25
Lessons from Jack Welch
Jack Welch urged everybody at GE to stretch. "We have found that by
reaching for what appears to be the impossible, we often actually do the
impossible; and even when we don't quite make it, we inevitably wind up doing
much better than we would have done."
Stretch yourself. "Don't be
satisfied with the best you can now and the best you think you can do.
The higher you aim, the more you are likely to achieve. Back up your
stretch goals with ambitious self-development to ensure complete
success. Develop
self-motivation
by reaching for the skies."...
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Great Achiever: 8 Winning Habits

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