Online Customer Engagement
Top 10 Tips
Internet-powered Business and Revenue Models
Below are different business and revenue models which can be
implemented on the Internet.
Selling Your Products / Services.
product or service is one of the most traditional and successful revenue
Content marketing involves creating and posting free valuable
content on various web sites online, while increasing exposure and awareness
for your business, creating gratitude, building trust, and, ultimately,
refers to the process of brand marketing
and gaining website traffic
or attention through social media sites.
Social Media Marketing:
Premium Subscriptions. Charging a
subscription fee for delivery provides a predictable income. It can take
the form of a premium members only community, a premium email
list, website with access to content, tutorials, support, and more.
Freemium is a
pricing strategy by which a product or
service (typically a digital offering such as
software, media, games or web services) is provided
free of charge, but money (premium) is charged for
advanced features, functionality, or virtual goods.
Affiliate Marketing. Affiliate
marketing is selling the products or services of another company and
taking a commission on the sale...
Contextual Advertising. The ads are
served through a third party and are matched based on the content of
your website or web page in which the advertisement appears. This
revenue model requires little work. Your just add and modify a code of
an existing web page. A third party will do all of the selling, billing
and fulfillment for you.
Direct Advertising. This is the most
traditional method which involves selling ad space directly to
businesses on a monthly, impression based, or other direct agreement.
Many of these popular models can be
combined or varied.
with all or some of them to develop your own unique winning combination.
from Your Competitors
Study your competitors
website through their
process, including their past and ongoing
customer retention practices so you know what works
in your target market.