Stand Out

Competitive Disruption


Surprise To Win

KoRe 10 Strategies to win the battle in the marketplace

Vadim Kotelnikov

Vadim Kotelnikov, founder of 1000ventures - personal logo Vadim Kotelnikov







To create and grow a truly dedicated and inspired customer base and build customer loyalty, you must go far beyond merely satisfying your customers. You must keep coming up with innovative ways to surprise and delight them.

To add special "BIG things" that will help you to stand out from your competitors, you should... More 

  Vadim Kotelnikov innovation quotes innovators create new markets and harvest the benefits of being #1



Amaze and Please Your Customers  >>>

To become a market leader, deliver more than you promised,  go beyond and above customer expectation package the expected and unexpected to succeed.  >>>

Send your customers and prospects surprise gifts; spread the love around; reward your best customers via a surprise; take care of even your most casual customers to create amazing customer experience and turn them into loyal shoppers >>>

Develop virtuoso marketing strategies, focus on emotional drivers, invent creative marketing programs.  >>>

Focus on customer-driven value innovation every day! Be unique in your approach to creating and delivering customer value to stand out from the competition. Customers like uniqueness, and they will view their relationship with your business as a special, rewarding one.  >>>



Astonish and Awe Your Competitors  >>>

To win, develop sound competitive strategies, the ability to surprise and move quickly to create competitive disruption; practice OODA Observe-Orient-Decide-Act  >>>

Change the name of the game by introducing radical innovations and developing new-to-the-world products  >>>

Search for opportunities everywhere and pursue them with speed  >>>

Initially, stay beneath the radar of your competitors; then emerge unexpectedly and keep accelerating the pace of change as your competitors weaken  >>>


Sun Tzu: The Art of War

He who controls the element of surprise will win the battle.

Sun Tzu

The Art of War

Goggle Larry Page business advice quotes

I would rather have people think we're confused than let our competitors know what we're going to do.

Larry Page










7 Routes to High Profits

Achieve Beyond Your Aspirations with Innoball

Most radical innovation projects fail because uncertainties are too high while the innovation team is not creative and/or entrepreneurial enough to handle these extreme challenges successfully.

Strategic entrepreneurial simulation games such as Innovation Football (Innoball) will help you as a radical project manager and your innovation team not just succeed, but achieve far beyond your aspirations!... More

>>  Example



Excite and Enthuse You Employees  >>>

Create an  inspiring corporate culture; turn your business cause into a crusade, make business fun; give surprise rewards  >>>

Be different being unique in your business aspirations and approaches is a great reward for your employees who want to make a difference  >>>




Strategies of Disruptive Market Leaders


Gary Hamel business advice quotes

At the pinnacle of great design are products so gorgeous and lust-worthy that you want to lick them.  >>>

Gary Hamel

Jack Welch advice business quotes

By reaching for what appears to be the impossible, we often actually do the impossible.  >>>

Jack Welch


Innompic Games Differentiated

Innompic Games are about showcasing entrepreneurial smartness.

While Innompic teams are ideating, Innompic Fun Teams 'Fun4Biz' and 'Smart is Dumb' entertain and amaze the global audience by their smartness, wittiness and performing skills.

These teams should be really good at smart & fast thinking because their performance should be relevant to the idea or challenge just announced and have business sense.  >>  What the Participants Liked Most