Steve Jobs' 12 Rules of
Make SWOT analysis. As soon as you
join/start a company, make a list of strengths and weaknesses of yourself and
your company on a piece of paper...
Discovering and Pursuing
Buzz Marketing: Success Story
10 Golden Rules for
12 Reasons Why Companies Fail
planning of the business
Inadequate planning of the business
Inadequate planning of the business
Insufficient initial capital for the start-up period and development
stages due to inadequate planning...
Seven Sources of
The unexpected the
unexpected success, the unexpected
the unexpected outside event...
7 Characteristics of Successful Entrepreneurial Firms
What is your strongest business asset?
What do you offer that makes you stand out
from the rest?
Do you have any specific marketing
What Is Entrepreneurship?
is first and foremost a mindset. It
is the art of
finding creative profitable solutions
Every successful entrepreneur, every successful
businessperson has been someone who's been able to identify a problem and
come up with a solution to it before somebody else did.
Who Is the Entrepreneur?
Entrepreneur is a person who
habitually creates and innovates to build something of recognized value
around perceived opportunities.1
In this definition, all words are key words:
can be an individual
entrepreneur, but also an entrepreneurial team or even
emphasizes a personality rather
than a system
just cannot stop being an
starts from scratch and brings
into being something that was not there before
able to overcome obstacles
that would stop most people;
turns problems and risks into opportunities; delivers - sees ideas
through to final application
describes the output of the
commercial, social, or aesthetic value
spotting the opportunity to exploit an idea that may or may not be
original to the entrepreneur; seeing something other miss or only see in
What Entrepreneurs Are Like?
Entrepreneurs, Bill Bolton and John Thompson
of genetic and environmental influence
motivation and emotion
independence, competitive spirit, challenge, wealth
perseverance, determination, orientation to clear
goals, need to achieve, opportunity
integrity, honesty, internal locus on control
preferred styles: extrovert/introvert; sensor/intuit;
thinker/feeler; and judger/perceiver
age and education
begin entrepreneurial activity early; are not
most entrepreneurs first gain some work experience
in the line of business they later start up
Role of Your
converts innovation to economic value for the business.
model spells-out how a company makes money by specifying where it is
positioned in the value chain. It draws
on a multitude on business subjects including entrepreneurship,
economics, finance, operations, and
The Art of Innovation: 9
By: Guy Kawasaki
Break down the barriers. The way life should work is that
innovative products are easy to sell. Dream on. Life isn't fair. Indeed,
the more innovative, the more barriers the status quo will erect in your
way. Entrepreneurs should understand this upfront and not get flustered
when market acceptance comes slowly. I've found that the best way to
break barriers is enable people to test drive your innovation: download
your software, take home your hardware, whatever it takes....
10 Commandments of
DOs and DON'Ts of a Successful
Start small try to do one specific thing...
Don't undershoot, or you will simply create an opportunity for
Inspirational Business Plan:
"Innovation is the specific instrument of
entrepreneurship. The act that endows
resources with a new capacity to create
was one of the most successful entrepreneurs of our generation. His
success story is legendary.
Put up for
adoption at an early age, dropped out of college after 6 months, slept on
friends floors, returned coke bottles for 5 cent deposits to buy food, then
went on to start Apple Computers and Pixar Animation Studios.
On June 12th
Steve Jobs gave the commencement address at Stanford University. He revealed
the two secrets of his great success:
Obtaining venture funding
is one of the biggest challenges for the entrepreneur in a company's
Steps of the
Venture Financing Process
Technology ventures demand an
unbroken financing chain, from pre-seed capital to stock market. The
financing chain is no stronger than its weakest link.
High-tech start-ups usually go
multiple funding rounds. Equity financing conventionally follows the
Find a New Business Idea
"How do you find a new product or service, recognizing that 80
percent or more will be new in five years? Here's a series of ideas. Number one,
begin with yourself," advises Brian Tracy. "Begin with your own talents, your
abilities, your experience,
interest, background, education, and so on. Look carefully at your current work,
your current business, your current position, or your current product or
service. Seek for what is called your own acres of diamonds. Look under your own
Two Rules for Business
Entrepreneurship is the art of finding profitable
solutions to problems. Every successful entrepreneur, every successful
businessperson has been a person who has been able to identify a problem and
come up with a solution to it before somebody else did. Here are the five rules
7 Simple Steps to
Small Business Success
Many businesspeople achieve their
greatest successes in unexpected areas. They begin a business and then they find
that it isn't as profitable as they had anticipated, so they change direction,
using their experience and their momentum, and strike paydirt in something else.
The most important thing is to begin.
To take action. To move forward one step at
a time, learning and growing as you go. There is enough information available in
virtually every field for you to become knowledgeable enough
to achieve success. But action is necessary....
The Complete A to
Z Plan for Business Success
Here's why most businesses fail:
money you don't have enough to get started and grow
Lack of knowledge you don't know what you're
Lack of support you're not able to get the
support of other people and sell them on your ideas...
Guidelines for Getting
Funding in Today's Market