Create Outstanding Value

Competition is all about value: → creating value and capturing it. No business can be successful unless it places top priority on outdoing its competitors. Business has always been a battle. Companies which don't do their utmost to outcompete their rivals are likely go out of business sooner or later.

You need to establish a position of competitive excellence if your business is to survive.

A fundamental rule in crafting a competitive strategy is to view competition from the other player's viewpoints.

80/20 Law of Competition

80/20 Principle helps you to direct your attention where the → real threat of competition exists. According to the → 80/20 Principle, over time, 80% of the market will tend to be supplied by 20% of the suppliers. But the world wouldn't rest long in the 80/20 equilibrium. There are always changes to market structure caused by competitors' →  Value Innovations ... More

The Four Skills of an Effective Competitor

Sun Tzu

The Art of War

The five elements that define a competitive position also create the four skills that define the competitor's interaction with the competitive environment:

① Knowing: the ability to get hard information.

② Vision: the ability to foresee the future.

③ Action: the ability to move or stay where we are.

④ Positioning: the ability to use the Ground to find success.

These skills define your external competence in the competitive world