Brand Name

Example:  Differentiation Strategies  >>  Branding

Logo of Universiti Teknologi Mara, Malaysia

Business e-Coach   Success 360   Emfographics

Vadim Kotelnikov, founder of 1000ventures - personal logo    Kore 10 Tips    One World, One Way, icon, logo


 The University Logo

The logo incorporates four main colors that reflect the core values of the University:

  • Dark Blue shows the maturity of an institute of higher learning, which offers different levels of study.  >>>

  • Purple symbolises excellence in global knowledge >>>

  • Yellow represents the sovereignty of the Malay kings and the struggle of the Malays in an effort to take the national education towards excellence.  >>>

  • White shows the sacred and pure knowledge offered to the students.

The overall shape of the logo maintains the original shape in order to retain the identity of UiTM as the font of knowledge.





Strategic Partner of Innompic Games

Universiti Teknologi Mara (UTM) is a strategic partner of Innompic Games.

UTM was selected as strategic partner of Innompic Games bacause the University has:

  • Large student and alumni base (over 100,000 students all over the country)

  • Advanced experience in implementing Blue Ocean projects

  • Excellent experience in managing innovative event projects

  • Typical for Malaysia strive to be the first in the World in some remarkable areas

  • Well resourced program to promote Malaysia as a great international tourist destination





Differentiation Strategy

4 Steps    Differentiating With Different Types of People

Advantages of Strong Brands  >> Good Practices

Brand Management  >>  Strategic  >>  Equity    Name

Personal Brand: 10 Tips  >>  Coaching by Example

Positioning  >>  7 Tips    10 Commandments

Marketing Strategy

Synergistic Marketing    Online Marketing Strategies

Marketing To the Subconscious


Logo of Ten3 Business e-Coach

CimJoy Human Logo

Coway Doongjin Corporate Identity and Logo