Why Guiding Principles?
Defining your beliefs and guiding principles is
important to running a successful business.
Fast companies that have
demonstrated the ability to sustain surge and velocity all have established
sets of guiding principles to help them make
Abandoning bureaucratic procedures in favor of
a practical, a down-to-earth list of guiding principles will help your
company make the decision-making process much faster. Only one question will
need to be asked of any proposed course of action: Does it fit our guiding
Guiding Principles Defined
Guiding principles are the law that serves as a
basis of reasoning and action, a personal code of conduct that leads, shows
the way and directs the movements of your organization. Guiding principles
are a broad philosophy that guides you organization throughout its life in
all circumstances, irrespective of changes in its goals, strategies, type of
work, or the top management.
A set of guiding principles has value and makes
you faster only if the do the things this definition implies.
Living the Guiding Principles
A simple set of guiding principles for making
decisions should be shared by everyone in the organization. They should be
lived first and then enforced.