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A Tool for Proposal Analysis and Evaluation of
Innovative Ideas
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While most of our thinking is adversarial, the
six thinking hats technique overcomes these difficulties by forcing everyone
to think in parallel.
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Systematic
Thinking
Systems
Thinking |
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You cannot look in a new direction by
looking harder in the same direction. |
Edward de
Bono |
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Benefits of Using the Six
Thinking Hats Method
The method is a framework for thinking
and can incorporate
lateral thinking.
The Six Thinking Hats tool
encourages parallel thinking, encourages full-spectrum thinking, and separates
ego from performance.
Many organizations all over the world
use the Six Thinking Hats tool. Among its active users are British
Airways, DuPont, Federal Express, IBM, Microsoft, Nippon Telephone
and Telegraph, Pepsico, Polaroid, and Prudential Insurance.
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Idea
Evaluation: 4×2 Perceptual
Positions
Systematic
Thinking
Systems
Thinking
Lateral
Thinking vs. Vertical Thinking
Disney
Creativity Strategy
How To Use
Disney Creativity Strategy |
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The
Six Thinking Hats is one of the BEST tools I've used at
Microsoft to be more inclusive, solve big problems, and make better
decisions with teams around the world. |
J.D. Meier |
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The participant's perspectives are
clouded while the bystander's views are clear. |
Chinese proverb |
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The proposal is read out and
then
everyone puts one the following
hats in turn:
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The
Red
Hat represents emotions. This covers intuition, feelings and
emotions. People have to say how this proposal makes them feel emotionally:
scared, threatened, excited, energized, etc. It is important to get the
feelings expressed, as they can be hidden reasons why people would oppose or
support a proposal.
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Emotional Intelligence (EI)
EI Competences
Intuition
Emotional Marketing |
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The Black Hat is the
pessimism
hat. This is the hat of judgment and caution. Everyone has to find fault with the idea. Even if it was
your idea and you are very proud of it you have to point out
some drawbacks and disadvantages.
The Green Hat is the hat of
growth and possibilities.
This is the hat of
creativity,
alternatives, proposals, what is interesting, provocations and
changes. Everyone has to suggest ways in which the idea could be adapted
or improved to make it work better.
The Blue Hat is the
process
hat. This is the overview or process control hat. It looks not
at the subject itself but at the 'thinking' about the subject. It is used to check if the process is working well. When
you wear it, you discuss whether you are using the method in the
most effective way. |
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SWOT Analysis:
Questions To Answer
To gain an even broader picture, once
you complete the
SWOT Analysis, run through it again as though you are one of
your competitors.
Obviously, you will have less inside information
on this perspective, but
flipping the point of view
to another business owner with a
different set of apparent strengths and weaknesses might give you
some interesting insights.
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