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Knowledge transfer is often a case of who
you know versus what you know
Sharing your
best thinking,
data,
understanding, and opinion with
others diminishes your
personal competitive advantage
Use of other people's knowledge is often resisted, in particular the
'not-invented-here syndrome' is difficult to brake down
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Improving by
synthesizing new ideas
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continuously while purging
yesterday's conventional wisdom is difficult due to
resistance to change
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