Venture Planning:

Venture Map to Financing

Venture Planning Checklist: Financial Assessment

Financial Resources Required: Happiness is Positive Cash Flow!

By Venture Planning Associates. Used by permission.

Entrepreneurial Assessment     Customer Assessment     Venture Model     Financial Assessment     Reality Check

Questions to Answer Before Starting Your Venture


8 Key Entrepreneurial Questions

  • Making a cash flow analysis is very important. Use a computer model (mail to: to request a customized model for your business) in one of these areas: Research and Development, Manufacturing, Wholesale, Distribution, Retail, Services, Software, Real Estate, Consulting. Each area is an entirely different model. Note: Trying to go from R&D to Retail with one business is another formula for disaster.

  • Make three models of assumptions for Good, Likely, and Worst Case Scenarios and solve for financial requirements.

  • Develop a decision matrix that compares profit, cash requirements, financial ratios, and break-even calculations to find the highest ROI with lowest capitalization.

  • How much money is needed to reach startup, the first year of operation, how much and when do you need it?

  • Do you have it? Where will it come from?

  • Will it be Debt or Equity? And, how much equity is required to obtain the financing?

  • Compare the answers to all three of these models and evaluate the results.


Venture Financing Process

 Discover much more!

Venture Planning Checklist

Customer Assessment

Venture Model

Overall Venture Evaluation and Reality Check

Venture Planning Chart

Business Planning Chart

Venture Map To Financing

The Funding Round

Startup Company

Start-up Capital Formation Process

Venture Financing

Step-by-Step Guide To Venture Financing