Love Your Customers
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Gain insight through social networks and online
group discussions (topic-related, your customers, customers of your
Experiment, beta test
See the big picture.
not enough to just respond piecemeal to your
problems. You've got to be willing to invest in coming up with a
solution to the immediate problem
look beyond it to
see its bigger potential.
Be a student
listen as to counsel. Customers can provide a
perspective on products and services you may be too invested
in to evaluate objectively. Since they're the ones who'll be
buying, it's always better to know sooner rather than later.