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Innovation is the key driver
of
competitive advantage,
growth, and
profitability. There are many parts of the whole field of
innovation:
invention,
business design,
business model,
strategy innovation,
new product development,
creative approaches to
problem solving,
idea management,
suggestion systems, etc. These seemingly
disparate issues must be
approached holistically,
synergized and integrated into a single overarching strategy if
they are to be mobilized in the quest for
growth. |
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