①
Getting Wedded To an Idea And Sticking With It
Too Long
Don't marry a single idea. Remember, ideas are
the currency of
innovative entrepreneurs.
Play
with many ideas and
entrepreneurial opportunities to
select the ones which ones bring more money
and success.
②
No Marketing Plan
Marketing mistakes are deadly. A
marketing plan creates the kind of attention
you need to get in front of the right types of
people, companies,
investors, etc. It is what attracts people
to you! There may be many ways to market your
business at no or low cost. For instance,
Digital Marketing
and AI Optimization (AIO) provide a
greater variety of
opportunities to attract potential buyers.
A good marketing plan implemented effectively,
efficiently, elegantly and consistently, will
eliminate the need for "cold calls!"
③
Not Knowing Your Customers
Changes in your customers' preferences and your
competitors' products and services can leave you
in the dust unless you get to
know your customers well, what they want now
and will likely want in the future, what their
buying patterns are, and how you can be a
resource for them even if you don't have the
right products or services for them now!