4 Principles of Natural Selling

Michael Oliver defined the following four principles of natural selling:

  1. The purpose of a business is helping other people solve their problems
    Empathetic Marketing

  2. Asking the right types of questions at the right time

  3. Listening to what is being meant, not just what is being said

  4. Feeding back what you think you heard... More

5 Core Selling Skills

Stewart Hutton, the author of Practical Selling Sales Foundations Course, lists the following file core selling skills:

  1. Sell Benefits, not features

  2. Ask your customer questions that will uncover their need for your products.

  3. Present solutions based on your products that satisfy the customers needs.

Impactful Presenter: Top 10 Tips

  1. Overcome objections they raise.

  2. >>>
  3. Close sales... More



Knowing Customers

Customer Needs

What Makes People Buy

Top 10 Subconscious Values

Understanding Risks Perceived by Customers


Marketing and Selling

Virtuoso Marketing

Sell Twin Benefits: General and Specific

Focus on Emotional Drivers

Sell Dreams and Emotional Benefits

10 Key Skills of a Successful Salesperson

Synergistic Selling: 3 Components

Customer Engagement    Top 10 Tips

Endgame to Selling

Selling by Coaching

Selling by Active Listening

Selling (and Silence)

The Power of Personal Charisma

How To Sell Your Ideas To Decision Makers

Customer Success Quotes