Strategic Management

 
Futures Thinking
Informed reflection on the major changes that may occur in future
Vadim Kotelnikov

Vadim Kotelnikov, founder of 1000ventures - personal logo Vadim Kotelnikov

Founder

   

        

Goggle Larry Page business advice quotes

Lots of companies don't succeed over time. What do they fundamentally do wrong? They usually miss the future.

Larry Page

Google

 

 

 

 

Grow as a better strategist and designer

Futures Thinking is a method for informed reflection on the major changes that will occur in the next 10 or more years in the target area. Futures Thinking uses a multidisciplinary approach to identify the dynamics that are creating the future and anticipate major change and opportunities that are likely to transform the marketplace.

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Futures Thinking smoothes the transition toward a positive future by creating an environment for deeply informed decision-making with a sustainable balance between short- and long-term goals.

By making Futures Thinking a habitual part of your thought process in your business you’ll be able to anticipate the future and make better and faster decisions as you move towards it or create it.

 

Денис Котельников Инномпийские игры Dennis Kotelnikov Innompic Games

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by Mister Innovation World

Dennis Kotelnikov

Michael Zelin, best university teacher USA, best innovation guru, Innompic Games

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by World Best Innovation Guru

Michael
Zelin

 

 

 

Futures Thinking Approaches

 

Define Goals and Outputs

Strategic thinking about opportunities you may have in the coming years to help develop a more effective long-term organizational strategy.

Empathise with customers

Put yourself in tomorrow's customer's shoes.

Look to the edges  as a source of inspiration

Look at tiny signals of change observed in today’s world and extrapolate what they might grow to in 10 to 15 years... More

 

 

Futures Thinking Questions

What game-changing innovations might stem from today’s signals of change if they become mainstream?

Which components of customer value that are important today will continue to be so and which will become obsolete?

What challenges we may face when we start creating futuristic value innovations and user experiences? ... More

 

 

 

Futures Thinking and Design Thinking

Futures thinking can feed into Design Thinking. Divergent and convergent phases of the Futures Thinking process produce a series of scenarios, which illustrate multiple options for what the future might be. The end-point of the Futures Thinking process can be seen as the starting point for the Design Thinking process. You can then create product concepts and designs for any one of these future scenarios... More