Vadim Kotelnikov personal logo Vadim Kotelnikov, Founder, Business e-Coach


10 Success Lessosn from Amazon Amazon: Business Model and Success Secrets Customer-driven Innovation Surprise To Win Inspiring Culture Strategic Intent The Power of Simplicity Kaizen Mindset Fast To Market Team Culture Principle-centered Leadership Innovation Management by Cross-functional Teams 10 Success Lessons, How to build a successful internet business, e-commerce, cloud service


How To Succeed Online


Customer-focused Website

Search Engine Optimization (SEO) and Marketing (SEM)

Create Greater Value Online    Value Innovation

Revenue Model    Online Revenue Models

5 Tips for Internet Startups

Online Marketing Strategies

Content Marketing    Social Media Marketing



Successful Internet Business Practices    Jeff Bezos Corporate Kleptomania?

e-Coach: 10 Success Lessons    A Drop larger than the Ocean

Market Segmentation by Business e-Coach

Value Created by Social Networks

Fun4Biz    Advertising Slogans

Cimcoin    eRaritet

CimJoy    CimJoy Guiding Principles

Google: 10 Success Lessons    10 Guiding Principles    10 Golden Rules

Facebook    10 Success Lessons from Mark Zuckerberg

Alibaba: 10 Success Advices from Jack Ma

Charles Schwab


BlueSnap's GoGuides Contextual Help

  1. Build a great customer experience. Be obsessed with your customers. Focus on value you want to deliver for the customer. Help people make purchase decisions. Work from the customer backward. Measure what customers care about.

  1. Embrace innovation. For innovation to flourish, everyone must be able to experiment, learn, and iterate. Force developers to focus on value delivered to the customer instead of building technology first and then figuring how to use it. Before starting developing a new product, draft a press release and FAQ document to explain the thesis behind the product and why the world needs it, as well as to address difficult questions that users might have about it. Expose real customers to a choice and see which one works best and make decisions based on those tests. Measurement must rule.

  2. Embrace simplicity. Simplicity is the key if you really want to build large distributed systems. The only way to manage a large distributed system is to keep things as simple as possible. Keep things simple by making sure there are no hidden requirements and hidden dependencies in the design. Cut technology to the minimum you need to solve the problem you have. A service design should be as minimal as possible.

  3. Development velocity is extremely important. Adhere to core principles and processes. Use a homogeneous, standardized and tightly integrated infrastructure environment. Deploy innovative technologies.

  4. Improve continuously. Your every-day job is to make every important aspect of the customer experience a little bit better. Keep investing in systems, people and product expansion, each of which helps you better serve customers.

  5. Be a long-term focused company and be very clear about your strategy.

  6. Create an inspiring and frugal culture. Culture is a very important part of the whole thing. You must have everyone on the same page and striving toward the same vision.

  7. Define a set of leadership principles against which everyone is expected to measure themselves — and against which they’ll be measured come review time.

  8. Build great teams. Look for three things in interviews: enthusiasm, creativity, competence. Teams should be small, assigned authority and empowered to solve a problem as a service in anyway they see fit. Establish cross-organizational teams to solve complex system-wide problems. Open up your system with application program interface (API) and create an ecosystem around your application. APIs make it possible for each product team to work with other teams’ products independently, to build services that work well together without the teams necessarily having to work closely together.

  9. Empower innovators. Any organization that depends on innovation must embrace creative chaos, not, loyalty and obedience. Innovation can only come from the bottom. Those closest to the problem are in the best position to solve it.