The following rules apply whether you want to write
an OUTSTANDING story, a letter, or a report



① Decide what your purpose is.

Write with the reader in mind, empathize with your readers to know their EGA − expectations, goals, assumptions.

③ Make your point in the first paragraph to create powerful first impression within 30 seconds.

④ Arouse the reader's interest.

⑤ Say exactly what you mean; use metaphors to make difficult things clear.

⑥ Use a format that guides the reader.

⑦ Keep it as short as possible; don't nullify your attempt to communicate by saying too much and boring your readers.  >>>



Vadim Kotelnikov advice quotes

Having finished your story, ask yourself:
Is this story pure gold or gold sand?

Vadim Kotelnikov

Vadim Kotelnikov, founder of 1000ventures - personal logo    Business e-Coach    Innompic Games icon