Know what to say, how to say it, how to listen,
how to ask questions

 

 

 

 

 

① Know your audience and match your message to their needs.


②  Understand perceptions and mental maps. If you do want your message to hit the target, make an adjustment to the wind.


③  Know exactly what you want to achieve. Think and organize before you start.

Best communication quote Vadim Kotelnikov

 

 

 

 

④  Be willing to share what you know and hear what you don't know.


⑤  Be charismatic, witty, and  mindful of what your face and body are conveying nonverbally.


⑥  Put yourself in your audience's shoes, try to understand your listener's level of understanding.

Be a Sun for Others, Vadim Kotelnikov

 

 

 

 

⑦  Communication is a two-way street. Be a good listener. Listen carefully to all responses. Respect your audience and suspend judgments.

 

 

⑧  Ask the right types of questions at the right time asking the right question is often more important than knowing what to say.


⑨  Invite feedback. Ask your audience to explain what they think you said. Discuss differences until you hear a satisfactory version of the message you wanted to convey.  >>>

Negotiation as a Dance

 

⑩  Stay focused on what you want to achieve, but keep your mind open to new opportunities and ideas that may come up during communication. 

 

 

Copywriting message: right words are the key to opening minds