Innovation System:

Innovation-friendly Organization

Establishing a Relentless Growth Attitude

Getting employees excited about what they haven't done and where they  haven't been

Growth Attitude Defined

Growth  attitude is a combination of skill, experience, and judgment, with a dash of courage and a dose of arrogance. This attitude establishes a context within which new managers lead by setting direction, creating enterprise strategy, securing resources, defining organization architecture, and ensuring that learning occurs. The Growth Attitude is essential in order to overcome the stagnation of operations and the complacency that naturally occurs as firms age.

Leading Innovation with a Growth Attitude

Establishing an attitude of relentless growth is what enables an organization and its people to achieve their goals. The spirit of relentless growth keeps fresh ideas flowing and reinvigorates your company.

The Relentless Growth Attitude establishes a context within which corporate executives lead by setting direction, creating strategy, securing resources, defining organization architecture, and ensuring that learning occurs. The Growth Attitude should start at the top and work its way down your organization.

 Case Study  Silicon Valley¹

Valley leaders constantly lean into the future. What counts is the future, which is your only chance of survival. Valley products life cycles are as short as six months in length. This environment literally demands innovation and speed. Without it, you don't grow, and if you don't grow, you die. Relentless growth is a requirement, not a choice.

The growth attitude establishes a context within which Silicon Valley executives lead by setting direction, creating vision and strategy, structuring resources defining organizational architecture and ensuring that continuous learning occurs.

In the Valley, you'll find a different tone and attitude about growth than you'd find elsewhere. "Part of it is a texture and pace to conversations that shows up in meetings and hallway conversations. Another element is the willingness to make a decision a click or two quicker than you might expect it. What stands out is a 'go for it' orientation that's buttressed by confidence – and a healthy dose of fear that if you don't get going now, the chances of being passed by someone else are very real. This attitude reflects the economic realities of life in Silicon Valley."¹