Innovation System:

Innovation-friendly Organization

Establishing a Relentless Growth Attitude

Getting employees excited about what they haven't done and where they  haven't been

Concept by Christopher Meyer. Summary by Vadim Kotelnikov


"My interest is in the future because I am going to spend the rest of my life there." – Charles Kettering



3 Strategies of Market Leaders

3.  Relentless Innovation

  1. Venture Strategies

  2. Fast Company

  3. Innovation System... More

Five Guiding Principles

that Leaders Employ to Spread the Relentless Growth Attitude1

  1. Generate and spread a positive paranoia about the need for forward movement and change

  2. Focus externally: get everyone looking out rather than looking in

  3. Flatten the organization and blur boundaries with open, high-velocity information

  4. Promote people with passion and motivate them through a significant stake in the game

  5. Set stretch goals, make a decision, and make it work by taking action and learning from both successes and failures


Create the Mindset of Growth3

Leaders of growth companies work as hard at transforming the thinking of their organizations as they do anything else. Enlarge the scope of your business activities by defining and meeting new needs that change is always generating:

  1. Start with insatiable curiosity about the world's needs.

  2. Don't accept the limits of existing products and existing markets.

  3. Quest endlessly for new opportunities to expand beyond these artificial boundaries.

10 Rules for Building a Great Business

Create a Winning Organization Download PowerPoint presentation, pdf e-book, Cultivate leaders. Create hot teams, inspire, energize, and empower employees. Create an adaptive organization. Build a growth culture. Search for synergies. Leverage diversity... More

Inspirational Leadership

10 Roles

  1. Make relentless innovation a religion... More

Creative Leadership DOs and DON'Ts

Innovation Jazz

11 Practice Tips

  1. Provide strategic alignment. Create an inspiring vision and launch a crusade. Link the innovation strategy with corporate vision, goals, objectives, and strategy. Develop a strategic innovation roadmap to choose and do the right things... More

5 Strategies for Creating a Culture for Innovation

Growth Attitude Defined

Growth  attitude is a combination of skill, experience, and judgment, with a dash of courage and a dose of arrogance.


This attitude establishes a context within which new managers lead by setting direction, creating enterprise strategy, securing resources, defining organization architecture, and ensuring that learning occurs. The Growth Attitude is essential in order to overcome the stagnation of operations and the complacency that naturally occurs as firms age.

3 Strategies of Market Leaders

Leading Innovation with a Growth Attitude

Establishing an attitude of relentless growth is what enables an organization and its people to achieve their goals. The spirit of relentless growth keeps fresh ideas flowing and reinvigorates your company.

The Relentless Growth Attitude establishes a context within which corporate executives lead by setting direction, creating strategy, securing resources, defining organization architecture, and ensuring that learning occurs. The Growth Attitude should start at the top and work its way down your organization.

10 Commandments of Innovation

10 Roles of an Inspirational Leader

  1. Help people connect their personal goals to business goals. Leadership is essentially about helping people to achieve a better life. An important measure of your own success as a leader is the success of your followers. Talented and empowered employees are the prime ingredient of organizational success and they need to be able to lead themselves. Provide strategic alignment and be a coach to your people to help each of your followers to develop into an effective self-leader. Establish an attitude of relentless growth to enable your organization and people to achieve their stretch goals... More

Innovation Is Love

Value innovation is actually a very simple phenomenon.

Innovation is about Love: do what you love to do, and love your customers.

If you love your work and strive to make your customers – your loved ones –  as happy as possible, you’ll be creating wonderful things for them – continually and passionately... More

 Case Study  Silicon Valley1

Valley leaders constantly lean into the future. What counts is the future, which is your only chance of survival. Valley products life cycles are as short as six months in length. This environment literally demands innovation and speed. Without it, you don't grow, and if you don't grow, you die. Relentless growth is a requirement, not a choice.

The growth attitude establishes a context within which Silicon Valley executives lead by setting direction, creating vision and strategy, structuring resources defining organizational architecture and ensuring that continuous learning occurs.

In the Valley, you'll find a different tone and attitude about growth than you'd find elsewhere. "Part of it is a texture and pace to conversations that shows up in meetings and hallway conversations. Another element is the willingness to make a decision a click or two quicker than you might expect it. What stands out is a 'go for it' orientation that's buttressed by confidence – and a healthy dose of fear that if you don't get going now, the chances of being passed by someone else are very real. This attitude reflects the economic realities of life in Silicon Valley."1









  1. "Relentless Growth", Christopher Meyer

  2. "Radical Innovation", Harvard Business School

  3. "Every Business is a Growth Business", Ram Charan and Noel. M. Tichy

  4. Winning Organization, Vadim Kotelnikov

  5. Inspiring Corporate Culture, Vadim Kotelnikov

  6. 3 Strategies of Market Leaders, Vadim Kotelnikov


The Jazz of Innovation

Innovation-friendly Organization

Organizing for Innovation: Organizational Models that Support Innovation

Guiding Principles To Liberate Employees from the Fear of Trying New Things

Creating a Culture for Innovation

5 Strategies for Creating a Culture for Innovation

5 Strategies for Creating a Culture of Questioning

How To Transform Your Business Into an Innovative and Creative Culture