ICT-Powered Marketing:

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Affiliate Marketing

Online Pay-per-Result Marketing and Revenue Channel

   

  

Affiliate marketing is a type of performance-based online marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts. The most common types of affiliate programs include pay-per-click, pay-per-lead, and pay-per-sale.

Recruit webmasters to place your banner ads or buttons on their own Web site in exchange for a referral fee or commission from sales when the customer has clicked the affiliate link to get to your Web site to make a purchase or fill out a contact form.

Affiliate marketing is especially suitable for small business as you only pay after the results have been delivered. You pay your affiliate partners a referral fee for each lead or sale they generate.

To make your affiliate program successful, define your market niche, locate niche partners and provide them with great promotional materials. Make their job of marketing your products or services as easy as possible.

Below are some popular affiliate programs.

Google Affiliate Network

Google Affiliate Network is a pay-per-action network that helps advertisers increase online conversions on a performance basis and enables publishers to monetize traffic with affiliate ads. Google Affiliate Network pays commissions to its affiliates for driving conversions (sales or leads). The network requires a Google AdSense account for posting ads to the affiliate’s website or blog and facilitating affiliate payments. >>>

Linnkshare

Linkshare is a large affiliate network, with over 10 million affiliate partnerships. LinkShare offers over 2,500 affiliate programs and lets you choose whether to have every aspect of your affiliate channel managed for you or whether you would rather manage your own program using the company’s various service and support options.

Commission Junction

Commission Junction offers affiliate, media, and tracking services and provides either a self-management or company-managed option for your affiliate relationships. In addition to its regular pay-per-action affiliate program, the company also offers a convenient PayPerCall program.

Amazon Associates

Amazon Associates is one of the largest and most diverse  pay-per-sale affiliate programs available. Amazon.com offers such a wide array of products that there’s bound to be something to fit your niche monetize your website or blog.

ClickBank

ClickBank features digital products, such as e-books, software, and membership sites. The program offers up to 75% commissions on its tens of thousands of products. Commissions are paid weekly, and direct deposit is available to its affiliates.

 

 

 

Web Resources:

10 Popular Affiliate Programs for Blogs

How to Create a Successful Affiliate Marketing Program

Six Strategies to Becoming a Successful Affiliate

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