Sustainable Growth:

Winning Organization

Adaptive Organization

Changing and Adapting to Suit Your Changing Business Environment

Why Adaptive Organization?

In today's world characterized by rapid unpredictable change and volatility, the sustainable ability to change is much more important than the ability to create change in the first place. Companies, like any living organism, must become learning organizations that change and adapt to suit their changing business environment.

For truly adaptive firms, a rapidly changing environment becomes a strategic advantage. In a sense-and-respond organization, leaders use information technology and fundamentally new approaches to management and organization to respond better and more quickly to customers and fast-changing conditions in the marketplace and economy at large.⁵

New-Generation Adaptive Organization

Adaptive organization is a new third-stage organization based upon radically new logics of content, configuration, and change based on human capabilities rather than limitations. The three new logics for adaptive organizations include:

1. New logic of content: requires that concepts of strategy, structure, and systems are broadened to include a greater emphasis on human values, goals, capabilities, and efficacy.

2. New logic of configuration: specifies a new relationship among strategy, structure, and systems that gives priority to supporting workforce engagement and capability.

3. New logic of change: asserts that people seek meaning in work through accomplishment and contribution to shared organization goals, and specifies a top-down-bottom-up sequence of development activities.

Entrepreneurial organization promotes entrepreneurial activity adapting structure, management, and processes accordingly in order to gain the required agility, speed, creativity and drive to act profitably upon specific opportunities.¹ There are two phases in developing an entrepreneurial workplace.

Phase I creates the environment necessary to support and encourage it. Phase II is building your staff's entrepreneurial skills.