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Personnel
Management
10 Lessons |
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People before products
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An employee is a “client"
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People are diamonds in the rough
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Provide direction and moral support
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Focus on people's strengths
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Trust your employees
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Consulting is better than ordering
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Keep a firm grip on loose reins
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Your subordinates are superior to you in various ways
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Be realistic about people
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Corporate
Management
Follow the Laws of Nature
Obey the laws of nature: this is the very core
of Konosuke Matsushita’s business philosophy.
Successful business is ordinary, normal
business, selling at a price that allows a fair margin or profit, collecting
payment on time, and so on. Clever strategies and careful calculations may
be important, but simple universal laws must always be observed.
The
Tao of Business Success
Management Is Perpetual Creation
For Konosuke Matsushita, business was a
creative activity;
it was a process of producing something valuable out of nothing. You start
with an idea for an enterprise. Then you hammer out a basic plan, raise the
necessary capital, and put together the necessary facilities and equipment.
Finally, you hire employees, develop a line of products, manufacture them,
thereby making a contribution to society. Moreover, each area of management
has its own mode of operation, and anyone hoping to succeed in business must
be able to adapt those modes quickly to the constantly changing social and
economic environment.
Entrepreneurial Leader: 4 Attributes
Don't Assume That Something Is “Impossible“
"We speak of the shortcomings of the purely
intellectual approach, but this refers to our wariness of half-baked
theories that can prevent us from proceeding to a practical solution,” said
Matsushita. “If necessity is the mother of invention, then simple,
unaffected determination is its father. Even when everyone around you say
it's impossible, if you step back and rethink your task in the simplest
possible terms, free of the noise of over-erudite and preconceived notions,
often the solutions will come to you, out of the blue, so to speak."
Be Different and Make a Difference!
Creating
Customer Value
Put the Customer First
As he built his company, Konosuke Matsushita
never lost sight of the importance of putting the needs of his customers and
the public first. Panasonic's
vision
of the digital future is driven by the needs and aspirations of its business
customers and millions of consumers around the world who use their products
every day. By sharing their customers’ dream to live a fuller life,
Panasonic provides ways of working smarter and enjoying the rewards of
technological advances.
Customer Success 360
Personnel
Management
People Are Diamonds in The Rough
Inspiring People
Right from the very early days of the company,
Konosuke Matsushita put immense effort into personnel training and
development. "However much you rub it," he reflected later, "you can't make
a diamond from an ordinary stone. But if you have a diamond in the rough,
you can draw out its gleam with careful polishing. And depending on how you
polish it and cut it, you can make it sparkle and shine in various different
ways. People are just like uncut diamonds; they each have the potential for
various kinds of brilliance, qualities which, if polished right, will shine
radiantly. It is very important for personnel managers to have a proper
grasp of this concept, and to attempt to draw out the special strengths of
each employee."

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