Customer Success 360     To some, customer is the king, to others, customer is the god. To me, customer is a beloved friend I strive to make happier. VadiK Inventor Author Founder Creating Customer Value  ▪  Value Innovation  ▪  Marketing & Selling  ▪  Retaining Customers   Customer Focus Customer is not an object of marketing, customer is the one who, if pleased, pays your salary, and, if excited, brings you joy and inspiration. If it creates value for customers it creates value for business            Customer is anyone who receives that which is offered by the value producer.   Love for customers is the springhead of the cascade of innovations and the the river of revenues.     Happy Business Innovation is Love Love Your Customers Customer-driven Innovation White Marketing Be a Helper Loving Customer Relationships      Love breeds Love. Love your customers and they will love you back.        Create Customers Create a New Great Product Innovate Proactively Stand Out from the Competition Radical Innovation Win Customers Surprise to Win Competitive Disruption Venture Marketer Create Your Own Market Niche     Passion for and care about customers is the first step – in the right direction! – in achieving your business goals.       Create Customer Value  Value Innovation  >>  10 Tips Product Innovation New-to-the-World Product Customers of Innovations Beta-Testing Listen To Customers Observe Customers 10 Commandments of Innovation Customer-focused Culture   Involve Customers as Co-Innovators  ●  Customer Partnership     Marketing and Selling Virtuoso Marketing Synergistic Marketing Creative  ●  Emotional Customer Value Proposition Internet Marketing Social Media Marketing Sales Presentation Sales Success Solve Customer Problems Salesperson  ●  Prepare to Sell         Customers Needs  ●  What Makes People Buy  ●  CMM  ●  USP  ●  Advertising  ●  Sell Benefits  ●  Question-based Selling      Balanced Business System  ●  Customers Intimacy  ●  Engage Customers  ●  Customer Feedback  ●  22 Laws of Marketing         Advice by Great Achievers   → Company's vision must be driven by the aspirations of its customers. Konosuke Matsushita The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. Peter Drucker If you don't sell, it's not the product that's wrong, it's you.  >>> Estee Lauder   It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages. Henry Ford Ford Moror I'm not a tech guy. I'm looking at the technology with the eyes of my → customers, normal people's eyes. Jack Ma AliBaba Listen to your customers and turn your customers into teachers. Michael Dell Dell Inc.        Our job is to take responsibility for the complete user experience. And if it’s not up to par, it’s our fault, plain and simply. Steve Jobs Apple My → passion is to create a better society  for our future citizens. Naryana Murhty Infosys      Differentiation Strategies    >>  Brand  ●  Positioning  >>  10 Tips  ●  Empathetic Marketing  ●  Synergistic Selling