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What is Business Portfolio
Analysis?
Business portfolio analysis is an
enterprise strategy
development tool based primarily on the market share of your business and
the growth of market in which your business exists.
Competitive
Strategies: 2 Types
Blue Ocean vs. Red Ocean Strategy
Creating Customer Value: 9 Questions
Why is Business Portfolio
Analysis?
Business portfolio analysis as an
organizational
strategy formulation technique is
based on the philosophy that organizations should develop strategy much as
they handle investment portfolios. Just as sound financial investments
should be supported and unsound ones discarded, sound organizational
activities should be emphasized and unsound ones deemphasized.2
Differentiation Strategies
Most Popular Business
Portfolio Tools
Three most popular business portfolio tools are
the
BCG Growth-Share Matrix, the
GE Multifactor
Portfolio Matrix,
Matsushita Strategy Matrix, and
road-mapping. The GE Multifactor Portfolio Matrix was deliberately
designed by General Electric Company (GE)
and McKinsey and Company to be more complete that the BCG Growth-Share
Matrix.
Jack Welch's 5 Strategic Questions
Surprise
To Win: 3 Strategies
3 Strategies of Market Leaders
Innovation
Portfolio
There are four reasons why you should use the
portfolio approach to
manage
innovation.
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Risk Management
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Visibility
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Timing of New Initiatives
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Discovering
Synergies...
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