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Creativity How To Be More Creative: The Art, Science and Practice |
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By Vadim Kotelnikov, Founder, Ten3 BUSINESS e-COACH – New Wonder of the World, 1000ventures.com
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– Albert Einstein |
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The Creative Thinking Process
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Preparation
Incubation
Insight
Validation
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Lateral Thinking – Looking for Wider Solutions
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Vertical Thinking
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Lateral Thinking
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Creativity Defined A "new" idea is a combination of old elements. Being able to devise new combinations depend on your ability to discern relationships between seemingly disparate items.8 'Creativity is the juxtaposition of ideas which were previously thought to be unrelated.' It is your ability to combine ideas in a unique way or to make useful associations among ideas. "There is virtually no problem you cannot solve, no goal you cannot achieve, no obstacle you cannot overcome if you know how to apply the creative powers of your mind, like a laser beam, to cut through every difficulty in your life and your work."6 You Are Creative! Creativity is not about inventing something totally new, it is about making new – synergistic! – connections. You don't have to be a special kind of person to be creative – everyone can do it. It's not about who you are, it's about what you do. You just need to start looking for multiple solutions rather than settling for just one, and give yourself permission to be playful and inquisitive, flexible and versatile.
Psychologists call the activities
associated with idea generation "loose associative thinking" processes.
Associative thinking is not linear or sequential. It is jumpy. To invent new
connections, the maintenance of uncertainty is important for a time.
"Closure is a killer; it strangles associative thinking, in favor of
arriving at "an answer". Early in the process, leveraging uncertainty,
riding it, and valuing it are critical to developing robust ideas."4 An Important Pre-Condition Although creative people come from varied backgrounds, they all seem to have one thing in common – they love what they are doing. Practice Every Day How often should you practice if you wish to win the World Tennis Cup: once a month? once a week? every day? How often should you exercise your right brain's creative muscles if you wish to master your creative skills: once a month? once a week? every day? Learn and Develop Creativity "The good news is that creativity is a skill and a talent that can be learned and developed through practice. With this skill, you can dramatically accelerate your personal and professional growth. By sharpening your thinking skills and exercising your natural creative powers, you can multiply the value of your efforts and rapidly increase the quantity and quality of your rewards."6 Take a Different View It was by taking a different view of a traditional business that major innovations were achieved. To find a better creative solution to the current practice, force yourself to reframe the problem, to break down its components and assemble them in a different way. Ask Searching Questions Creativity requires an inquisitive mind. Unless you ask lots of "Why?" and "What If"? questions, you won't generate creative insights. "To avoid this most common of creative errors, be sure to peek under all carpets, including your own. Don't take anything for granted. Especially success. Try looking at the world through more inquisitive eyes; try getting ideas in motion; try asking the all-important: "Why?" See what happens!"7 How To Achieve High Visibility In Your Target Market: 10 Strategic Tips By: Glenn Ebersole Strategic Tip #4: DO commit to and be an idea generator. Highly visible people are seen as resources and people who can really help move a business, an organization and/or ideas forward... More Be the Best Possible 10 Tips by Ten3 NZ Ltd.
The Danger of Categorization... "It's a pity nature isn't divided into the same categories as universities." We need categories to be able to handle the huge amount of information we use and control. That's why we have a hierarchy of folders and files in our computer, and that's why universities are categorized into faculties and departments. Categorization helps you, but can also prevent you from using what you know about one field in another. There is a well known problem in education called the transference problem. If you teach something in one context, students most likely will not be able to use that knowledge in another10 and build synergies...
Rules of Creative Thinking... Creative Thinking Tips... Systemic Thinking... 10 Secrets of Creativity... Guide to Your Personal Creativity... Five Steps to Unleashing Your Creativity... Creative Problem Solving (CPS)... Get Smart: Action Exercises... Creative Visualization... Mediation as a Source of Your Creative Power... Creative Leadership... Creating and Leading an Adaptive Organization... Managing Creativity in Your Business Environment... Creative Chaos Environment... Idea Management... Letting the Best Ideas Win... Mutual Creativity in Business Partnerships... Case in Point Creative Customer Service in a Furniture Shop... Case in Point Creative Marketing by Half.com... Case in Point IDEO...
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