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10 Rules for Building a Great
Business
Define
shared values and
let values rule.
As
Steve Jobs, the co-founder of Apple
Computer, put it, "The only thing that works is
management by values. Find people who are competent and really
bright, but more importantly, people who care exactly about the same
things you care about."...
More
The Tree
of Business
What is Values-Based Leadership?
Leadership is not limited just to singular measure of
effectiveness – it is a multidimensional phenomenon. Values-based leadership
is different from other modes in that it includes all the three factors:
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Effectiveness
– measuring the achievement of the objectives
-
Morality –
measuring how change affects concerned parties, and
-
Time –
measuring the desirability of any goal over the long term
Major Leadership Schools: Correlation
Values-based leadership is not simply about style,
how-to, following some recipe, or even mastering "the vision thing".
Instead, it is about ideas and values.
It is about understanding the
different and conflicting needs of followers,
energizing followers to pursue
a goal than they had never thought possible. "In practical business terms, it is
about creating conditions under which all followers can perform
independently and effectively toward a single objective."1
Put Values First
Why Values-Based Leadership?
Values-based leadership is a must in modern flat
organizations characterized by transparency and easy availability of
information.2
Why the
Focus on
Values?
A vibrant, living set of values provides the basis for
forming and regenerating community. Values "can provide a context that
facilitates and enables local, independent action. In today's fast pace,
effective self-management and
opportunism create a
competitive advantage."5
Inspiring Culture
Case in Point
General Electric (GE)
Nowhere GE shared values take
on importance greater importance than on a small, wallet-size card that GE
employees now carry with them. GE's values are so important to the company,
that
Jack Welch had them inscribed and distributed to all GE employees, at
every level of the company. But before the cards were furnished to the
staff, GE had come to consensus on which core values it wanted to cultivate
in its employees. Many hours were spent at
GE's Leadership Institute and
elsewhere deciding on exactly what those values should be. "It became a
badge of honor not only to carry the card but also to uphold the values."4
As
Jack Welch notes: "There isn't a human being in GE that wouldn't have the
Values Guide with them. In their wallet, in
their purse. It means everything and
we live it. And we remove people who
don't have those values, even when they post great results."
Leader's Ideas...
Leader's Beliefs and Attitudes...
Emotional Task
of the Leader...
Inspiring
People...
Building Trust...
Leader
as Servant...
Leading
by Example...
Inclusive
Leadership...
Superleadership – Leading Others to Lead Themselves...
Employee Self-Leadership – the Key to Success
in the New Economy...
Transformational Leadership...
Strategic Leadership Lessons...
Creating
and Leading an Adaptive Organization...
Case in Point
GE Leadership
Effectiveness Survey...
Case in Point
Hewlett-Packard (HP)...
Case in Point
Disney...
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